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Profit Margin and Markup Calculator
Know exactly what you make on every sale. Enter what something costs you and what you sell it for to see your margin and markup, or enter a target margin to get the price you need.
FreeNo adsNo accountNothing uploaded
How to use it
- Enter your cost.
- Enter your selling price to see margin and markup.
- Or enter the margin you want to get the price you need to charge.
The math
Margin = (price minus cost) divided by price
Markup = (price minus cost) divided by cost
Price for a target margin = cost divided by (1 minus margin)
Good to know
- Margin and markup are not the same number. A 50% markup is only about a 33% margin.
Questions
Should I price by margin or markup?
Either works if you are consistent. Margin tells you what share of each sale is profit, which is easier to compare to your expenses.
Is it really free?
Yes. No trial, no paid tier, no account. The Small Business Owner Network has no ads and no hidden costs.
Is my information uploaded?
No. The tool runs in your browser. What you type stays on your computer and is never sent to us.
Related free tools
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General information, not legal, tax or financial advice. Page last checked 2026-10-13.